Design Systems.
About me
About me
About me
I specialise in defining, designing and delivering enterprise-scale tokenised global design systems. My focus is on creating flexible, scalable and efficient frameworks that meet business goals across design, content and engineering teams.
No overcomplicated processes, just effective solutions tailored to your needs.
I specialise in defining, designing and delivering enterprise-scale tokenised global design systems. My focus is on creating flexible, scalable and efficient frameworks that meet business goals across design, content and engineering teams.
No overcomplicated processes, just effective solutions tailored to your needs.
Design system clients
Design system clients
Design system clients
(2014-25©)
(2014-25©)
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Why choose me
Why choose me
Why choose me
Proven experience in delivering, enterprise-scale, global design systems for world-class brands.
Proven experience in delivering, enterprise-scale, global design systems for world-class brands.
I cut through the noise to build design systems that actually help clients and their teams. Smart design, practical tools, and solutions that work in the real world.
Years industry experience
Years industry experience
Years industry experience
Global design systems delivered
Global design systems delivered
Global design systems delivered
Successful projects launched
Successful projects launched
Successful projects launched
Components built and delivered
Components built and delivered
Components built and delivered
blairjarvis.
studio
blairjarvis.
studio
blairjarvis.
studio
Every project I take on is designed for long-term success.
My approach is simple: I focus on functionality, flexibility, scalability and clarity, ensuring that every design system serves a clear purpose without unnecessary complexity.
My approach is simple: I focus on functionality, flexibility, scalability and clarity, ensuring that every design system serves a clear purpose without unnecessary complexity.
I don’t overpromise or use complicated language. Simply build well-designed, functional design systems and strategies that help businesses succeed.
I don’t overpromise or use complicated language. Simply build well-designed, functional design systems and strategies that help businesses succeed.
Design System
Design System
Design System
Services.
Services.
(6)
(6)
(6)
(001)
Design System Strategy
Develop a tailored roadmap for creating, implementing, and scaling your design system across your organisation.
Activities
Ideation
Workshops
Research
Interviews
Scoping
5+
Design System Strategy
(002)
Design System Audit
Evaluate your existing design system to identify improvement opportunities and align with best practice.
Activities
Audit
Research
Benchmarking
Optimisation
4+
Design System Audit
(003)
Component Library Creation
Design and build the the core component library with detailed documenation and usage guidelines.
Activities
Design
Ideation
Documentation
Testing
Integration
Deployment
6+
Component Library Creation
(004)
Design-to-Code Integration
Create the foundational design tokens and establish the visual language and develop the tooling integrations.
Activities
Tokenisation
Synchronisation
Automation
Translation
Validation
Deployment
6+
Design-to-Code Integration
(005)
Team Training & Workshops
Empower your teams with the knowledge and skills needed to effectively use and contribute to your design system.
Activities
Onboarding
Education
Demonstration
Practice
Mentoring
Certification
6+
Team Training & Workshops
(006)
System Maintenance & Evolution
Ensure your design system remains relevant and effective through ongoing maintenance and strategic evolution.
Activities
Monitoring
Updating
Refactoring
Versioning
Migrating
Scaling
6+
System Maintenance & Evolution
(001)
Design System Strategy
Develop a tailored roadmap for creating, implementing, and scaling your design system across your organisation.
Activities
Ideation
Workshops
Research
Interviews
Scoping
5+
Design System Strategy
(002)
Design System Audit
Evaluate your existing design system to identify improvement opportunities and align with best practice.
Activities
Audit
Research
Benchmarking
Optimisation
4+
Design System Audit
(003)
Component Library Creation
Design and build the the core component library with detailed documenation and usage guidelines.
Activities
Design
Ideation
Documentation
Testing
Integration
Deployment
6+
Component Library Creation
(004)
Design-to-Code Integration
Create the foundational design tokens and establish the visual language and develop the tooling integrations.
Activities
Tokenisation
Synchronisation
Automation
Translation
Validation
Deployment
6+
Design-to-Code Integration
(005)
Team Training & Workshops
Empower your teams with the knowledge and skills needed to effectively use and contribute to your design system.
Activities
Onboarding
Education
Demonstration
Practice
Mentoring
Certification
6+
Team Training & Workshops
(006)
System Maintenance & Evolution
Ensure your design system remains relevant and effective through ongoing maintenance and strategic evolution.
Activities
Monitoring
Updating
Refactoring
Versioning
Migrating
Scaling
6+
System Maintenance & Evolution
(001)
Design System Strategy
Develop a tailored roadmap for creating, implementing, and scaling your design system across your organisation.
Activities
Ideation
Workshops
Research
Interviews
Scoping
5+
Design System Strategy
(002)
Design System Audit
Evaluate your existing design system to identify improvement opportunities and align with best practice.
Activities
Audit
Research
Benchmarking
Optimisation
4+
Design System Audit
(003)
Component Library Creation
Design and build the the core component library with detailed documenation and usage guidelines.
Activities
Design
Ideation
Documentation
Testing
Integration
Deployment
6+
Component Library Creation
(004)
Design-to-Code Integration
Create the foundational design tokens and establish the visual language and develop the tooling integrations.
Activities
Tokenisation
Synchronisation
Automation
Translation
Validation
Deployment
6+
Design-to-Code Integration
(005)
Team Training & Workshops
Empower your teams with the knowledge and skills needed to effectively use and contribute to your design system.
Activities
Onboarding
Education
Demonstration
Practice
Mentoring
Certification
6+
Team Training & Workshops
(006)
System Maintenance & Evolution
Ensure your design system remains relevant and effective through ongoing maintenance and strategic evolution.
Activities
Monitoring
Updating
Refactoring
Versioning
Migrating
Scaling
6+
System Maintenance & Evolution
Process
Process
Process
blairjarvis.
studio
blairjarvis.
studio
blairjarvis.
studio
How I create design systems and digital products.
How I create design systems and digital products.
See how I combine creativity, technology, and strategy to build powerful digital solutions through a process.
01
Discovery & Analysis
01
/5
I begin by understanding your organisation's needs, goals, and existing design landscape through stakeholder interviews, product audits, and user research.
This phase establishes the foundation for a design system that truly serves your specific business and user needs.
Audit existing design patterns and components
Conduct stakeholder interviews with product teams, designers, and developers
Analyse competitor and industry design systems
Evaluate technical infrastructure and tooling capabilities
Define success metrics and measurement criteria
02
Strategy & Architecture
03
Design & Develop
04
Implement & Train
05
Evaluate & Evolve
01
Discovery & Analysis
01
/5
I begin by understanding your organisation's needs, goals, and existing design landscape through stakeholder interviews, product audits, and user research.
This phase establishes the foundation for a design system that truly serves your specific business and user needs.
Audit existing design patterns and components
Conduct stakeholder interviews with product teams, designers, and developers
Analyse competitor and industry design systems
Evaluate technical infrastructure and tooling capabilities
Define success metrics and measurement criteria
02
Strategy & Architecture
03
Design & Develop
04
Implement & Train
05
Evaluate & Evolve
01
Discovery & Analysis
02
Strategy & Architecture
03
Design & Develop
04
Implement & Train
05
Evaluate & Evole
01
/5
Audit
Discovery & Analysis
I begin by understanding your organisation's needs, goals, and existing design landscape through stakeholder interviews, product audits, and user research.
This phase establishes the foundation for a design system that truly serves your specific business and user needs.
––
Audit existing design patterns and components
––
Stakeholder interviews with product teams, designers, and developers
––
Analyse competitor and industry design systems
––
Evaluate technical infrastructure and tooling capabilities
––
Define success metrics and measurement criteria
02
/5
Define
Strategy & Architecture
Based on discovery insights, I develop a comprehensive strategy for your design system, including its structure, governance model, and implementation roadmap.
This strategic foundation ensures your design system will be both technically sound and organisationally viable.
––
Define the design system's vision, principles, and governance model
––
Create a comprehensive component taxonomy and hierarchy
––
Design the technical architecture and delivery infrastructure
––
Establish design token structure and theming framework
––
Develop implementation roadmap and phased rollout strategy
03
/5
Design
Design & Develop
I then create the core elements of your design system, from foundational design tokens to complex component patterns, ensuring they're documented, accessible, and technically robust.
Each component is crafted with care, balancing aesthetic quality with technical implementation needs.
––
Create foundational design tokens and establish the visual language
––
Design and build core component library
––
Develop comprehensive documentation and usage guidelines
––
Implement testing and quality assurance processes
––
Create design and development tooling integrations
04
/5
Document
Implement & Train
I then work with teams to effectively implement the design system across products and provide comprehensive training to ensure adoption and proper usage.
The focus is on practical application and ensuring your team feels confident and empowered using the new system.
––
Conduct comprehensive training sessions and workshops
––
Execute phased rollout across product teams
––
Establish support channels and feedback mechanisms
––
Create migration guides and tooling
––
Monitor adoption metrics and gather performance data
05
/5
Deliver
Evaluate & Evolve
Finally, I establish metrics for measuring success and implement processes for ongoing maintenance, feedback collection, and strategic evolution of the design system.
This ensures your design system remains a living, growing asset that continues to deliver value as your organisation evolves.
––
Conduct regular system audits and performance reviews
––
Gather continuous feedback from stakeholders and end users
––
Iterate and expand the component library
––
Maintain governance processes and contribution workflows
––
Plan for long-term sustainability and scalability
01
Discovery & Analysis
02
Strategy & Architecture
03
Design & Develop
04
Implement & Train
05
Evaluate & Evolve
01
/5
Audit
Discovery & Analysis
I begin by understanding your organisation's needs, goals, and existing design landscape through stakeholder interviews, product audits, and user research.
This phase establishes the foundation for a design system that truly serves your specific business and user needs.
––
Audit existing design patterns and components
––
Stakeholder interviews with product teams, designers, and developers
––
Analyse competitor and industry design systems
––
Evaluate technical infrastructure and tooling capabilities
––
Define success metrics and measurement criteria
02
/5
Define
Strategy & Architecture
Based on discovery insights, I develop a comprehensive strategy for your design system, including its structure, governance model, and implementation roadmap.
This strategic foundation ensures your design system will be both technically sound and organisationally viable.
––
Define the design system's vision, principles, and governance model
––
Create a comprehensive component taxonomy and hierarchy
––
Design the technical architecture and delivery infrastructure
––
Establish design token structure and theming framework
––
Develop implementation roadmap and phased rollout strategy
03
/5
Design
Design & Develop
I then create the core elements of your design system, from foundational design tokens to complex component patterns, ensuring they're documented, accessible, and technically robust.
Each component is crafted with care, balancing aesthetic quality with technical implementation needs.
––
Create foundational design tokens and establish the visual language
––
Design and build core component library
––
Develop comprehensive documentation and usage guidelines
––
Implement testing and quality assurance processes
––
Create design and development tooling integrations
04
/5
Document
Implement & Train
I then work with teams to effectively implement the design system across products and provide comprehensive training to ensure adoption and proper usage.
The focus is on practical application and ensuring your team feels confident and empowered using the new system.
––
Conduct comprehensive training sessions and workshops
––
Execute phased rollout across product teams
––
Establish support channels and feedback mechanisms
––
Create migration guides and tooling
––
Monitor adoption metrics and gather performance data
05
/5
Deliver
Evaluate & Evolve
Finally, I establish metrics for measuring success and implement processes for ongoing maintenance, feedback collection, and strategic evolution of the design system.
This ensures your design system remains a living, growing asset that continues to deliver value as your organisation evolves.
––
Conduct regular system audits and performance reviews
––
Gather continuous feedback from stakeholders and end users
––
Iterate and expand the component library
––
Maintain governance processes and contribution workflows
––
Plan for long-term sustainability and scalability
(6*)
Projects.
©2025
©2025
I’ve helped multiple global businesses across sectors to achieve their goals. Here are some of my key projects.
(6*)
Projects.
©2025
I’ve helped multiple global businesses across sectors to achieve their goals. Here are some of my key projects.
*
Additional case studies are available on request.
Due to NDA restrictions I’m not able to show some client projects in the public domain, so please get in touch to find out more.
FAQ.
FAQ.
Got questions? I’ve got answers. Here’s what you need to know about working with me.
I’m based in the UK but work remotely, so work with clients globally to help them with projects.
Yes! I have an agency background but often work directly with clients and stakeholder teams directly.
Yes (but not all the time). I am often asked to organise or attend workshops and presentations. So for specific reasons I am happy to travel. I just don’t work day-to-day on-site.
No. I’m not a coder. There are people much better than me at that! That said, I do have a good knowledge coding languages, and understand in detail coding markup and the requirements needed for developers.
Each project and client is different. But I charge either an agreed day rate or a project fee, once I have been briefed on the specific challenge.
Just reach out! I’ll discuss your needs, create a plan, and get to work on your project.
I’m based in the UK but work remotely, so work with clients globally to help them with projects.
Yes! I have an agency background but often work directly with clients and stakeholder teams directly.
Yes (but not all the time). I am often asked to organise or attend workshops and presentations. So for specific reasons I am happy to travel. I just don’t work day-to-day on-site.
No. I’m not a coder. There are people much better than me at that! That said, I do have a good knowledge coding languages, and understand in detail coding markup and the requirements needed for developers.
Each project and client is different. But I charge either an agreed day rate or a project fee, once I have been briefed on the specific challenge.
Just reach out! I’ll discuss your needs, create a plan, and get to work on your project.
I’m based in the UK but work remotely, so work with clients globally to help them with projects.
Yes! I have an agency background but often work directly with clients and stakeholder teams directly.
Yes (but not all the time). I am often asked to organise or attend workshops and presentations. So for specific reasons I am happy to travel. I just don’t work day-to-day on-site.
No. I’m not a coder. There are people much better than me at that! That said, I do have a good knowledge coding languages, and understand in detail coding markup and the requirements needed for developers.
Each project and client is different. But I charge either an agreed day rate or a project fee, once I have been briefed on the specific challenge.
Just reach out! I’ll discuss your needs, create a plan, and get to work on your project.
© 2025 blairjarvis.studio
Let’s talk.
Tell me about your project—whether it’s a design system, website, or branding.
Quick response.
If you’re ready to create and collaborate, I’d love to hear from you.
Clear next steps.
After the consultation, I’ll provide you with a detailed plan and timeline.
Design Director
at blairjarvis. Studio
Blair Jarvis
© 2025 blairjarvis.studio
Let’s talk.
Tell me about your project—whether it’s a design system, website, or branding.
Quick response.
If you’re ready to create and collaborate, I’d love to hear from you.
Clear next steps.
After the consultation, I’ll provide you with a detailed plan and timeline.
Design Director
at blairjarvis. Studio
Blair Jarvis
Let’s talk.
Tell me about your project—whether it’s a design system, website, or branding.
Quick response.
If you’re ready to create and collaborate, I’d love to hear from you.
Clear next steps.
After the consultation, I’ll provide you with a detailed plan and timeline.
Design Director
at blairjarvis. Studio
Blair Jarvis